Vibrant colours for realistic images
Our unique Sony X1 image processor is the power behind these bright, colourful images, analysing content in real time and enhancing everything you see.

Sound comes alive
Wide sound spectrum at any volume, for an exciting, high-quality sound experience with powerful bass thanks to our unique X-Balanced Speaker.

Discover the latest blockbusters in the blink of an eye
Hundreds of films are waiting for you in the BRAVIA Core App! Exclusively for BRAVIA TV owners. You can select up to 10 films in 4K HDR quality and IMAX Enhanced and stream them unlimitedly for up to 24 months. Once you have redeemed your film credits, you can rent or buy more films on BRAVIA Core - for your endless cinema experience.

Designed for an immersive experience
The narrow bezel maximises the screen area. This focuses your attention where it belongs.

We love entertainment. We love the planet
Great pictures and sound should never harm the environment. We work tirelessly to minimise our environmental impact. In the new ECO Dashboard, you'll find all your eco-settings in one place.